Social Media Challenges

Privacy Issues and Tips to Mitigate Risks

This 8 minute vlog post focuses on challenges in social media.

The Future of Social Media:

And the challenges that ensue

This 6 minute vlog focuses on four potential challenges associated with social media.

Best Practices for Social Media Marketing

This vlog focuses on detailing the best practices of social media marketing.  Watch as this 5 minute video will help you understand the importance of social media.

Using Social Media to Remain Relevant After the Closing. 

According to Alyse Robertelli of The Robertelli Team Real Estate, 80% of her company’s clients come from referrals.  That’s 4 out of every 5 clients!  Are you taking the necessary steps to engage with your former clients on a continual basis to stay on the tip of their tongues when the opportunity presents itself for them to recommend a great agent to their family or friends?

In this article, I will provide some tips on using social media to stay relevant and in relationship with those past clients.  For our purposes, we will assume that you already use social media to an extent to promote new home sales and extend your reach.  Let’s learn how to kick up your social media game to transform your social media game from AAA to the Pros. 

Take a moment and think about the time you explained what Facebook was to someone older than 40 years old.  I bet it was difficult.  I bet you heard, “Why does anyone care what I’m doing,” or “I don’t want people to see everything I do.”  Now think about how many of those people have a Facebook page.  The answer is probably astonishingly high. 

Now just because your Grandma comments on all your photos does not necessarily translate into business value.  But for every person that didn’t know they needed or wanted a Facebook page was a marketing opportunity for businesses.