Web Applications in Mobile devices

Posted by Shobha Thimmappa

Jan 18

Editor's note: Shobha Thimmappa is a MBA student at Wayne State's Mike Ilitch School of Business in Detroit, MI and has taken ISM 7505: Inbound Information Technology.

Making Web Applications compatible in all devices

Mobile Web Applications:

             Websites and software accessibility refers to removing the barrier that inhibits website or application access by those with disabilities. Improving the accessibility provides a competitive advantage by reaching potential consumers. Adding a mobile feature is considered as a technical excellence when it comes to design and development of web user interfaces.

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Topic Categories: website design

Educating 21st Century Musicians: Artistry, Industry, and Technology

Posted by Hal Weary

Jan 14

Educating 21st Century Musicians: Artistry, Industry, and Technology

Many students are not ready for what lies ahead of them once they walk across the graduation stage. They are faced with the obligatory question after graduation, “What’s next?” Conversely, other students have multiple career opportunities available to them upon graduation due to adequate preparation, guidance, research, a comprehensive and accessible professional network, and other intangible factors. It is vital, especially for students in the arts, to acquire the necessary skills, knowledge, and professional network, to make a seamless transition into the professional world to pursue a successful, sustainable career.

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Topic Categories: Inbound Information Technology, music industry, networking

Technology can be Frustrating, but the WSU Help Desk is Here To Help!

Posted by Jovan Gojcaj

Jan 11

Are you ready for one-stop shop, reliable C&IT Support?

The C&IT Help Desk is Wayne State's campus technology control center for all your tech support needs. As a WSU student, we frequently use a variety of Wayne State's IT systems, like email, Blackboard, or Academica. It can be very frustrating when encountering IT type issues when trying to finish an important project, quiz or exam. The C&IT Help Desk also specializes in assistance from connecting a phone to Wi-Fi to fixing a broken computer. The best part is this support in accessing and using Wayne State systems is always available free of charge to WSU students.

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Topic Categories: Support

The Future of Marketing is in Artificial Intelligence

Posted by Zachary Schewee

Jan 7

Editor's note: Zachary Schewee is a MBA student in the Mike Ilitch School of Business at Wayne State University in Detroit, MI and is enrolled in ISM 7505: Inbound Information Technology

The Movie HER: The Future of Marketing is in Artificial Intelligence

 You may be reading this title and asking yourself two questions.

  1. What is the movie HER?
  2. How is Artificial Intelligence the future of marketing?

Both are valid questions and it seems that it could be bit of a stretch that the future of marketing lies in the hands of Artificial Intelligence. So, first I’ll touch base on the actual movie itself and then get into the marketing part.

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Topic Categories: inbound marketing, Artificial Intelligence

6 Tips on How to Craft a Social Media Policy

Posted by Zachary Schewee

Jan 4

Social media has undoubtedly become a big part of everyday lives. Not only with the people roaming the streets but also for companies everywhere. Social media is playing a bigger and bigger role and how they can engage the public and not only engage but draw them in as potential customers. Insights can be gained through these various platforms that can be very useful tools.

But how does a company go about engaging customers and what is it exactly that they should say or how to communicate certain messages? This is a problem companies face and with information having the ability to spread like wild fire on social media, having the right policies in place can play a crucial if not be considered critical part to retaining brand image.

Here are 6 tips to consider when crafting a social media policy for a company.

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Topic Categories: Social Media Policy

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