Editor's note: Amanbir Dhade is an MBA student in the Mike Ilitch School of Business at Wayne State University in Detroit, MI and has taken ISM 7505: Inbound Information Technology.
What’s in a Name? Your Guide to Online Reputation Management
"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”
In a world where any prospective employer is theoretically a Google search away from discovering your 2012 escapades, it is ever important for us to be fully aware of how we are perceived online.
Many of us think that because we don’t post on any social media forums and keep our photos safely tucked away in our phones, our reputation must be pristine, right? Wrong. We live in a pull economy where potential clients, employers and even those in your social network will often scope you out online before connecting with you in person.
Just as corporations and brands need to mold and shape how the public perceives them, individuals increasingly need to consider the picture painted by their social media profile or web presence. A blank canvas will not help you close any deals. Its about more then erasing the negatives, its about painting a picture that will make a great first impression.
Here are 5 things you can do in the next 5 minutes to improve your personal brand online.