Related Reading Materials

7 Tips for Effective Calls to Action

  • Create Urgency
  • Use Numbers
  • Indicate a Specific Action
  • Use Images
  • Make Your CTA Clickable
  • Use Contrasting Colors
  • Pay Attention to Position
  • Bonus Tip: Test, Test, Test!

The Unclear Path

TEDxConcordia - Tara Hunt

Tara Hunt: social media strategist. researcher. author. speaker.