Topic Categories: Social Media Policy
"Social media marketing is a way for businesses to interact with their target market over the internet via various social media platforms ... " -- Susan Ward
Topic Categories: Social Media Policy
This vlog discusses three steps to setting a company social media policy. Listen to the vlog to learn about ...
Topic Categories: Social Media Policy
Written by
Golon Griffin
Golon Griffin has over 15 years of experience in the Automotive Industry in North America & Asia; with extensive experience in supply chain management. The highlight of his professional career is working and living in Nanjing, China & Bangkok, Thailand as a Purchasing Manager.
Social media has undoubtedly become a big part of everyday lives. Not only with the people roaming the streets but also for companies everywhere. Social media is playing a bigger and bigger role and how they can engage the public and not only engage but draw them in as potential customers. Insights can be gained through these various platforms that can be very useful tools.
But how does a company go about engaging customers and what is it exactly that they should say or how to communicate certain messages? This is a problem companies face and with information having the ability to spread like wild fire on social media, having the right policies in place can play a crucial if not be considered critical part to retaining brand image.
Here are 6 tips to consider when crafting a social media policy for a company.
Topic Categories: Social Media Policy
Written by
Zachary Schewee
Zachary Schewee is a 23 year old MBA student who lives in Washington Township. He did his undergraduate studies at Bowling Green State University and in the summer plays for the Detroit Football Club, Detroit City FC.
Editor's note: Calvin Sitto is a student at Wayne State's School of Business in Detroit, MI and has taken ISM 7505: Inbound Information Technology.
Social media use can provide the organization with many challenges and opportunities. Detailing these challenges and opportunities ensures the organization is developing its social media policy with insights.
Topic Categories: Social Media Policy
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