Future Challenges with Social Media

Posted by Megan Bibee

Mar 27

Social Media is ever evolving and more and more companies are utilizing the channels to attract customers.  Whether it be advertising a brand through image or video, providing a discount or even soliciting feedback from current customers, companies need to be aware of the potential challenges that they may encounter when utilizing such channels.  A few categories of these challenges include online reputation management, social media policy, and privacy issues.  While these are all very important, online reputation management is key to ensuring that a company attracts customers and keeps them.  Companies of all sizes can benefit from online reputation management. 

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Topic Categories: social media

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